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2001 - 2002
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Company: Lowe Live, London
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SAAB UK
New architecture and marketing proposal (integration under advisement)
Full architecture redesign, user journey specification and campaign integration
url: www.saab.co.uk
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SAAB 9-3 Roll out campaign
In preparation for the launch of the SAAB 9-4, the roll out campaign for the 9-3 started the SAAB year. The micro-site combines Flash and dHTML elements with a combined direct response strategy using direct mail. The microsite features link through to the main site and strategic link through from the main site to the micro-.
url: mac http://www.dowell-online.co.uk/saab93microsite/mac_index.html
pc
http://www.dowell-online.co.uk/saab93microsite/pc_index.html
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3COM
Leadership Campaign International
Flash microsite. This piece formed part of a direct response campaign using mailers. Link through from the home page of all the 3COM sites internationally were provided. The site was translated into 11 languages for 3COM's international market. The site features an overview of the full Networking Solutions offering with interactive Network diagrams, product descriptions and link through to all specific product pages on the 3COM websites.
url: http://www.3com.com/en_US/lead/lanleadership.html?1
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HSBC International: Project "Chameleon"
Global template redesign for all of HSBC International's online presence.
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HSBC International: 2002 Online Advertising Campaign
Work in progress. Never went live. Boo.
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HSBC Offshore: Project "New Horizons"
Microsite: Launches 2002. Integrated campaign to help Expatriates to relocate and make the most of there financial lives while abroad. The site focuses on helping HR Managers around the world to help their employees relocate.
url: www.offshore.hsbc.com/newhorizons
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HSBC Offshore: full architecture redesign
Work in progress
url: www.offshore.hsbc.com
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Site Audits
Bryant Homes; Lloyds.com; Norwich Union.
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Pitches
AstraZeneca Exanta; Telewest; Tesco; the Automobile Association; WRAP.
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