....Navigate articles.... .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 1 IA and the Underground .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 2 A few thoughts .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 3 Type01's definition .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 4 Sapient's definition .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 5 Copywriting online .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 6 A global medium? .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 7 Building trust .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 8 Introducing Sam Ruben ++ Setting the Scene ++ Fonts ++ Colour ++ Images ++ Linking ++ Tables ++ Frames ++ Going Live ++ Search Engines ++ HTML Editors .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 9 dHTML navigation .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 10 Between Clicks; Expanding IA .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 11 Right click, view source. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 12 Refresh .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 13 Creative expression on the web .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 14 Learning to surf .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 15 The illusion of consistency .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 16 The hard sell .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 17 The promised land .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 18 An intro to user journeys .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 19 IA Summit 06 [5 meg ppt] .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 20 Designing for developing contexts .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Article 21 Communal computing & shared spaces of use .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Home home     contact       I believe that anyone interested in the Internet or the World Wide Web should learn to write HTML. Whether you're just kind of interested or hoping to make a career of it. Whether you're planning to be a programmer or coder, designer, IA or copywriter - it doesn't make any difference. There are a few reasons for this: HTML was designed simple. It was created with everyone in mind in the sense that a complete fool could learn to do it. This forms part of the idea that the WWW was created to be published on by anyone and its simplicity encourages this. When you raw code and play around with fonts, colours and tables you discover things like defaults. You discover that the code and the browser together have a kind of elastic relationship. What your code forgets the browser will often correct or work around or something will appear on your web page that you just never expected. You learn to work liquidly with the browser's DOM. You'll learn to hyperlink. That most basic and simple piece of code that is the first step to understanding that 1) the WWW is three dimensional, that information can be spatial and that 2) you have freedom to create structures in these spaces according to how you perceive the relationship of ideas, concepts, beginnings, middles and ends. You have the freedom to 'put to paper' whatever patterns, connections or paths that you see between things. You'll learn something of the history of the Web and browsers and how humanly (haphazardly) it has developed. For example: tables in HTML were intended to be used as just that - representing information in tables (ten cats to ten dogs...). After some experimentation people discovered that tables have attributes that can be manipulated (width, height, border, alignment). By setting the <table border="0" the table could be invisible. With this discovery tables became the most commonly used tool for dividing space on a web page and creating highly complex and creative layouts. Technologies are created for one reason, experimented with and end up being used for something quite different - this is very much the nature of how the web and Internet have evolved Next: CREATIVE PROCESS | 1 | 2   home     contact